Top 30+ H&M Interview Questions and Answers with Tips 2024

Candidates looking forward to working with H&M should prepare themselves by going through this list of 30+ H&M interview questions and answers about their company with tips from people who have interviewed there before!

H&M is a fashion company that offers excellent work culture and opportunities. It has been around for more than 75 years now, and it’s good at what they do. H&M is a massive retailer with hundreds of stores worldwide and an online store.

Their roots go back to 1947, founded in Stockholm, Sweden, by Erling Persson. Since then, the company has become one of the world’s leading fashion retailers, with more than 4,800+ stores worldwide.

Table of Contents

H&M Interview Questions and Answers

Who is the founder of H&M?

Erling Persson is the founder of H&M.

Where is H&M headquarter located?

H&M has its headquarters in Stockholm, Sweden.

When was H&M founded?

October 4, 1947, Västerås, Sweden

What does H&M stand for?

The full name of the company is Hennes & Mauritz AB. In English, it stands for ‘H&M.’

Can you describe H&M’s culture?

H&M’s work culture is casual and friendly.

How many stores does H&M have worldwide, how many employees are there?

H&M has more than 4,856 stores in 40 countries and employs around 115,000 people.

What are some of H&M’s popular products?

H&M’s popular products include clothing, accessories, and home decor.

What do you think sets H&M apart from other fashion companies?

H&M’s unique and bold designs set it apart from other fashion companies.

Fashion-Related H&M Interview Questions

Where does fashion inspiration come from, and what do they say about it?

Example Answer: Fashion inspiration comes from all over the world. H&M says that its goal is to offer fashion and quality at the best prices, now and forever.

What are some of your favorite fashion trends at the moment?

Example Answer:  One of my favorite fashion trends is floral prints.

How would you describe H&M’s style?

Example Answer: H&M’s style is modern, chic, and affordable.

What is the design process?

Example Answer: The design usually starts with the idea developed into a sketch. Once the sketch is approved, it is made into a pattern and then a prototype. If the prototype is approved, the product goes into production.

What was the last thing you purchased from us?

Example Answer: The last thing I purchased from H&M was a white shirt.

What was the reason for that purchase?

Example Answer: White shirt was on sale, and I needed a new one.

Where do you usually buy your clothes?

Example Answer: I usually buy my clothes at H&M, Zara, and Primark.

What is the typical lifespan of your wardrobe?

Example Answer: I usually keep my clothes for about two to three seasons before donating them or giving them away.

What are your thoughts on sustainable fashion?

Example Answer: Sustainable fashion is important to us, and fashion companies are working hard to increase their sustainable offerings. Some sustainable initiatives include using more recycled materials, developing a closed-loop system, and partnering with the Better Cotton Initiative.

H&M’s Interview Questions for Retail Associates and Managers

Can you describe what your typical day would be like as a retail associate or manager?

Example Answer: As a retail associate, my typical day would involve helping customers find what they’re looking for, ringing up their purchases, and stocking shelves.

My typical day would involve overseeing the retail associates, delegating tasks, and handling customer inquiries as a manager.

What do you think are the most important skills for working in retail?

Example Answer: The most important skills for working in retail are teamwork, communication, and customer service.

Explain KPIs?

Example Answer: KPIs are key performance indicators, which are a set of metrics that retail associates and managers are held accountable for. Some examples of KPIs include sales goals, customer satisfaction scores, and employee retention rates.

What is the great thing that you learn from the last company?

Example Answer: The great thing that I learned from them was the importance of teamwork and how to be more efficient when working with a team.

How do you motivate your teams?

Example Answer: The best way to motivate my teams is by being a good role model and leading by example.

How would you handle difficult customer situations?

Remain calm and courteous when dealing with difficult customer situations.

Example Answer:  I would listen to what the customer had to say and try my best to resolve the situation as much as possible.

Describe a time when you went above and beyond your job duties.

Try to give an example where you helped resolve a difficult customer situation or went the extra mile to help a coworker.

Example Answer: I remember when I was working as a retail associate, and a customer came in looking for something specific. I didn’t know where it was, but I took the time to go through the entire store and find it for her.

Do you like to receive feedback and give feedback?

Learning is a continuous process, and it’s a chance to improve. Feedback allows doing that.

Example Answer: I always appreciate feedback, both positive and negative. I think it’s important to be able to take criticism constructively and use it to improve your work. As for giving feedback, I try to do it helpfully and respectfully.

What kind of leader are you?

Some qualities that might be important to them could be things like integrity, trustworthiness, decisiveness, or being able to motivate others. Be sure to emphasize the qualities that you feel make you the best candidate for the job.

Example Answer: I would describe myself as a hands-on leader who can motivate and encourage my team members to do their best. I think it’s important to be approachable and always willing to help out. Additionally, I have a strong sense of integrity and am always honest with my team.

H&M’s Interview Questions for Internship

Do you think H&M is suitable for me based on my personality and interests?

Example Answer: H&M is suitable for me because I like fashion, and this company offers a lot of opportunities to work with different styles.

What was the most recent project you worked on in school with many deadlines and tight timelines?

Give an example that demonstrates your ability to work well under pressure and meet deadlines.

Example Answer: I was part of a team that had to develop a business plan for our entrepreneurship class. We had less than two weeks to complete the project, and I was able to help lead my team to success by managing our time efficiently and staying organized.

What are your career goals?

Be sure to communicate your long-term career aspirations and how the internship with H&M can help you reach those goals.

Example Answer: I think this internship would give me great experience in the industry and help me develop the skills I need to pursue a career in retail management.

What are some of the challenges you faced in school, and what did you do to overcome them?

Try to give an example of a difficult situation you faced and how you coped with it.

Example Answer: One challenge I faced in school was managing my time efficiently. I had to learn how to balance my coursework with extracurricular activities and a part-time job. So, I started using a planner to track my assignments and plan out when I needed to create each one.

Why should you choose H&M for an internship or full-time job?

Try to emphasize some of the unique qualities that you feel H&M has.

Example Answer: I would choose H&M because it is an excellent opportunity to gain experience in the fashion industry and learn about what it’s like working at an international company. Additionally, this internship will help my career goals by giving me relevant work experiences and skills that I can use in the future.

How would you describe yourself when working with others?

I would describe myself as communicative, patient, and organized. I always try to communicate with my team members effectively and listen to their ideas. I also work best under pressure on a tight timeline. I’m very patient, so I don’t get frustrated quickly. Lastly, I like to be organized so that everyone knows what they are responsible for.

Do you have any questions for me?

Be sure to ask a few questions at the end of your interview to show that you’re interested in the position and have done your research on H&M.

Example Questions

  • What would be my responsibilities as an intern at H&M?

Unique questions you can ask Interviewer

Common Interview Questions

Tell me about yourself.

The interviewer will ask you this question early on to get a sense of who you are and what kind of personality you have.

Example Answer: I’m outgoing, and I love meeting new people. I like going out with friends or staying in for a movie night at home in my free time. Also, one thing that’s important to me is working with a supportive and collaborative team.

What are your hobbies?

The interviewer wants to get to know you better, so they will ask about some of your hobbies or interests.

Example Answer: I enjoy going for walks in the park, reading books, and watching movies. I also like trying new things, so I’ve recently learned how to play the guitar.

What do you think is your greatest strength?

Think about when you felt that you excelled at something and why it might have been your best quality.

Example Answer: My greatest strengths are my leadership skills and ability to motivate people. When I was captain of my high school swim team, I was in charge of organizing practices and encouraging the other members to do their best.

Where do you see yourself in five years?

Common interview questions to see how you as the candidate define success and your long-term goals.

What book has influenced you the most?

The interviewer wants to get a sense of what kind of thinker you are and what your interests are outside of work.

Example Answer: I read many books, so it’s hard to pick just one! But if I had to choose, I would say that The Catcher in the Rye by J.D. Salinger has influenced me the most because it was one of my favorite books in high school. I liked how Holden had a strong voice, and he didn’t care what anyone thought about him.

H&M Interview Tips

Here are some tips for the interview:

  • Arrive on time or even a few minutes early. It will show that you’re respectful and eager to be there.
  • Be professional and polite. Address your interviewer by their title (Mr./Mrs./Ms.) and shake their hand when you meet them.
  • Make sure you know what the company does and what its values are. It shows that you’ve done your research and are interested in working for them.
  • Be prepared to answer questions about why you want to work for H&M, what you can bring to the company, and why you left your last job (if applicable).
  • Stay upbeat throughout the interview. If you don’t get the job, don’t take it personally. Many other companies would love to have you as part of their team.

H&M Interview Outfit

Dress in business casual clothes. It is different depending on the country, but usually, men wear dress pants and a button-up shirt with nice shoes while women should wear dress pants or a skirt paired with a blouse and closed-toe pumps. You can check out H&M’s website to get some ideas!

Is it easy to get a job at H&M?

It is easy to get a job at H&M as long as you are qualified and know what the company does. All jobs can be applied for directly on their website by clicking “careers.” It’s best to create an account before applying, though, so your CV doesn’t get lost in the sea of other applications.

Conclusion

Good luck! And remember, be yourself – the perfect candidate for H&M is someone who loves fashion and is passionate about working with a great company. We hope we have given you some tips and advice on how to get hired with H&M interview questions and answers.

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